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"When many of our members told us they needed a way to identify quality e-learning courses from the thousands of providers on the market, we turned to Intrepid Learning Solutions to help us develop our E-Learning Courseware Certification (ECC) program. Over the past three years, the ASTD Certification Institute's ECC program has certified over 200 e-learning courses and established a "seal of approval" certification that defines the industry standard for usability and instructional design of e-learning courseware. Intrepid has been a critical partner in the ECC program." |
Case Study:
Federated Department Stores
The Challenge
In 2002, Federated had a long-term training strategy in place, but it lacked a roadmap to articulate how the organization could best leverage learning technologies to advance key initiatives and promote peak performance among its key employee audiences: sales associates, managers, and merchants. Lacking such a roadmap, Federated had limited success gaining funding to support key learning technology investments.
The Solution
Federated engaged Intrepid to develop an enterprise learning technology strategy for the organization. Intrepid consultants interviewed business, training, and technology leaders at multiple levels across all FDS divisions, conducted store visits, and analyzed the current-state use learning technologies, as well as technical infrastructure within the company. After careful analysis, Intrepid consultants recommended a detailed strategy for Federated focusing on top priorities to meet critical training needs of its primary audiences through high-impact learning technology investments.
The Results
Federated has implemented several of Intrepid’s learning technology
strategy recommendations. For example, following Intrepid’s advice,
Federated has extended its use of virtual collaboration technology to facilitate
the rollout of computer-based training to associates, train newly placed
general managers, and conduct business skills training for merchants.
About Federated
Federated Department Stores, Inc. is one of the nation's leading department store retailers. Federated operates 458 stores in 34 states, Guam and Puerto Rico under the names of Bloomingdale's, Bon-Macy's, Burdines-Macy's, Goldsmith's-Macy's, Lazarus-Macy's, Macy's and Rich's-Macy's. It also operates macys.com, Bloomingdale's By Mail, and a network of online bridal registries operated in conjunction with WeddingChannel.com. Federated had net sales of $15.26 billion in 2003. For detailed information see www.fds.com.